WORKSHOP
Kicking-off Cross-Re-Tour: Shaping Sustainable Tourism Together
RIGA | 6-8 May 2025
WHAT TO EXPECT
Inspiring Keynote
Learn from global expert Nicholas Hall, Founder & CEO of Digital Tourism Think Tank, who will share best practices and innovations in sustainable tourism.
Interactive Workshops
Dive into practical sessions focused on nudging strategies for both clients and staff to encourage sustainable practices in your tourism business. Learn effective techniques to influence positive behavioural changes that support sustainability goals.
Networking Opportunities:
Engage with others in the tourism sector, share experiences, and establish valuable connections that can support your journey toward more sustainable tourism practices.
Site Visits
Explore real-life examples of sustainable tourism in action during guided visits to various eco-friendly businesses and attractions across Latvia.
KEY NOTE SPEAKER

Nicholas Hall
Nick Hall is a globally recognized expert on digital transformation in the tourism industry, with over two decades of experience in destination marketing, digital trends, and innovation. As the founder of the Digital Tourism Think Tank (DTTT), he has helped destinations worldwide navigate digital shifts and embrace continuous innovation. A sought-after keynote speaker, he has consulted with hundreds of destinations and led ground breaking events like X. Festival and Future. Destination. Brand. Nick’s consultancy also develops visionary strategies and transformation projects, positioning him as a thought leader and catalyst for change in tourism.
Click below to read the summary report by DTTT
SITE VISITS

Site Visit 1 : Solar and Wind Energy Solutions in a Guest House & Craft Cidery on a Historic Manor
Visiting Akmeņi Nature Resort, an eco-friendly guesthouse that integrates renewable energy solutions and sustainable practices in its hospitality business, followed by a visit to Turkalne Manor, where local craft cider production supports the restoration of a historic manor.

Site Visit 2 : Serving Michelin-Quality Meals from Locally Grown Ingredients in a Rural Location
Exploring sustainable culinary practices at Pavāru Māja, a Michelin Green Star-awarded restaurant in Līgatne. The restaurant collaborates with local farmers, incorporates foraged ingredients, and places special emphasis on seasonality.

Site Visit 3 : Exploring Unique Wetland Landscapes and Biotopes in Bog Shoes
Experience bog-shoeing in Latvia’s largest bog, discovering its pristine landscapes and diverse biodiversity, followed by a visit to Valguma Pasaule – a wellness retreat surrounded by tranquil forest.

Site Visit 4 : What Does It Take to Run a Tourism Business in a National Park?
A guided hike along the Baltic Coastal Hiking Route followed by a visit to Restaurant Neptūns, where operating within a national park means following nature conservation principles and raising awareness about responsible tourism.

Site Visit 5 : Hands-on Tourist Experiences Based on the Traditional Crafts of Woodworking and Bread Baking
Visiting Caunītes Country House, a family-run homestead that offers tourists authentic experiences in traditional woodworking and bread baking crafts. The place also follows eco-friendly practices, making it a great example of sustainable rural tourism.
