AI-driven personalized digital guides

Country in which the innovation is available:

Slovenia

Name of the innovation:

AI-driven personalized digital guides

Innovator:

Giro car share d.o.o.

CRT Category:

Transport; Client Nudging

What is this innovation about?

Hopguides is an AI-driven platform designed to enhance the tourism experience by providing personalized digital guides. This innovation empowers tourism service providers to offer immersive experiences, adapting the guides in real time to user preferences, and creating real-time itineraries and tailored recommendations that highlight each destination’s hidden gems and sustainable options​.

What’s in it for a tourism SME?

Tourism SMEs can enhance guest experience and engagement through personalized AI-driven recommendations. This reduces operational costs by automating information provision and enables SMEs to offer 24/7 access to digital guides that are regularly updated based on data analytics, while overcoming potential language barriers.

Consider that:

This innovation supports environmental sustainability by reducing the need for printed materials and promoting eco-friendly options, such as less carbon-intensive forms of transport. Hopguides can further contribute to sustainable practices by promoting local businesses and connecting travellers with local experiences, restaurants, cultural spots and a destination’s hidden gems​, helping to decongest overcrowded areas.

Keywords:

Artificial Intelligence (AI); Real-time Data, AI Recommendations; Tailored Recommendations, Guests’ Engagement, Local Experiences

Innovator’s website:

https://www.girocarshare.com/en

Other sources and copyrights:

Disclaimer

*This post includes information publicly available online between March and October 2024. Some text is directly quoted from sources (see ‘Innovator’s website’ & ‘Sources and Copyrights’), while other parts are summarized or paraphrased and may not fully reflect the original intent. Online information and data may have changed or been removed since collection. Please always verify the most updated and accurate version of the innovator’s website and/or get in touch with the innovator for more and accurate information.
** This post shares insights on behalf of the Cross-Re-Tour EU-funded project. It is intended as a source of inspiration for tourism businesses interested in green and digital innovation. However, it does not guarantee that the mentioned innovation will be fully or partially eligible under the terms and conditions of the upcoming Call for Proposals within Cross-Re-Tour.