Dive into a greener future
PROJECT ID
SME Name:
New Dimension Scuba Limited
Country:
Malta
Subsector:
Nature / rural tourism
*Thematic Axis and Specific Topic:
*These are Cross-Re-Tour-specific thematic axes inspired by the Transition Pathway for Tourism. The thematic axis were chosen based on what category best reflects the main contributions of the project.
PROJECT SUMMARY & NEEDS
Project summary
The project objectives were three-fold: 1) to reduce vehicle emissions; 2) to reduce or eliminate the use of single-use plastic bottles and supply fresh, cold drinking water to divers; 3) to nudge and promote sustainable tourism practices now and into the future
Exploitation Area(s):
SME needs adressed:
OUTPUTS & OUTCOMES
Solution implemented
The SME converted vehicles to run on LPG, installed a water cooler and a reverse-osmosis (RO) machine, to supply fresh, cold drinking water to divers, and reuseable thermal water bottles, which are refilled at the water cooler and taken to dive sites to have access to cold drinking water all day. The bottles were branded with environmental messaging and contain a QR-code linking to a dynamic website to in order to promote sustainable tourism, and the vans were branded to raise awareness and promote the option of LPG conversion for reduced vehicle emissions.
Cross-Domain Innovation element
The project adapted green technologies in transport, water and client nudging to reduce environmental footprint, improve resource efficiency and nudge clients to behave in a more sustainable manner.
Key ouputs:
Key outcomes (Quantitative)
Key outcomes (Qualitative)
Lesson(s) learned:
Overall, integrating green practices across business operations enables organizations to balance economic performance with environmental responsibility, creating value for both the business and society.